Compare Strategic Alliance and Agency Partnerships

Built for

Marketing agencies and Oppkey partners running multi-client GEO delivery with a shared internal team

Solo advisors and boutique GEO firms selling guidance under their own brand, not as a marketing agency with many staff working on accounts

Team model

Agency staff collaborate inside one org—shared visibility into companies and campaigns the team manages

One lead + many clients; each account is end user customer, not an agency coworker

Who sees whose work

Companies and campaigns live inside the agency org for staff who belong there

Each client’s companies and campaigns stay private from other clients in the same alliance org

Client-facing brand

Workbench and reports can use org branding when configured; public Oppvera surfaces stay Oppvera unless you’re in that org’s session

White-label program: product name, report logo, legal line, Mason name/photo scoped to this org only

Public marketing page

No published ally landing page in product

Optional published ally page (hero, story, gallery) at /ally/{slug} with org logo

Bringing people in

Request access can reference the org by slug; standard Oppvera request-access copy

Token-gated join link; request-access is white-labeled (alliance logo, “powered by Oppvera,” alliance contact copy)

End-user role

Client work is done by agency roles (admins, strategists, etc.)

Dedicated client role for people in the advisor’s program

Lead oversight

Agency admins manage one shared portfolio

Alliance lead (agency admin) can review every client’s work without clients seeing each other

Isolation from other tenants

Fully isolated from other partner orgs on the server

Fully isolated from other alliances; additionally isolated between clients inside the alliance

Best when you…

Run retainers and pitches with a team repeating the same workflow across many accounts

Productize “my GEO desk” for clients who should feel they’re on your platform, not a generic agency tool